Demographic Realities & Consumer Behavior Online
The base of the internet is broadening to include more people with less education than ever before, while older Americans are still overwhelmingly offline. Internet users who have experienced spyware act differently online from those who have not….
Online Banking 2006
Online banking is holding steady as a mainstream internet activity, growing along with internet use generally, though not accelerating as have some other forms of online activities.
About 25 million people have used the internet to sell something
One in six internet users has used the internet to sell things and traffic to online classified sites has risen 80% in the past year.
13 million Americans made donations online after Hurricanes Katrina and Rita
9% of online Americans made donations on the internet to relief efforts and 7 million set up their own hurricane relief efforts using the internet.
Auctions in China and America
How the booming Chinese online auction market compares to America’s.
eBay Rides the Wave
Our surveys now show that one in four internet users have tried their hand at online auctions, and that the absolute number of online auction participants has been growing along with the overall internet population.
Charitable Donating Online
The number of people who make charitable donations online has roughly doubled since 2002, but there’s plenty of room for growth.
Financial Information Searches: Steady As She Goes
Why has online banking surged and financial information searches have remained steady at 44%? An off-the-cuff theory.
Men, Women, and Money
Our November 2004 telephone survey brought some interesting data about women, men, and financial activities online.
I bank, therefore I am?
Is the internet changing our perception of off-line activities?