UncategorizedDecember 22, 2004

New data on internet use and demographics

Our latest survey finds that more than half of home-internet users have broadband connections, and that there are 80 million e-shoppers, and that 14 million have contributed to charity online.

UncategorizedDecember 15, 2004

They’re dreaming of a blue Christmas

A new intersection for politics and consumerism has emerged that aspires to ignite an economic backlash to the 2004 election.

UncategorizedApril 13, 2004

The Rise of Wireless Connectivity and PIP’s Latest Findings

In our Internet tracking survey in February, 2004 we recorded our highest readings ever on the number of Internet users who are e-shoppers, the number who participate in online auctions, and the number of Americans who use computers. In addition, we …

UncategorizedDecember 22, 2003

America’s Online Pursuits

This report analyzes the responses of more than 64,000 Americans to phone surveys in the past three years. It finds that 63% of U.S. adults now are online and many of them have built Internet use into their lives in practical ways.

UncategorizedJanuary 7, 2003

Holidays Online 2002

More than three-quarters of Internet users went online this season for some kind of holiday activity. For many email was vital for planning gatherings or sending greetings. Online holiday shopping was up slightly from the previous year.

UncategorizedSeptember 15, 2002

College Students and the Web

Data provided by comScore Networks detailing the kinds of Web sites that are particularly appealing to college students, and the kinds of sites where a high proportion of shoppers are college students.

UncategorizedMay 8, 2002

Use of the Internet at Major Life Moments

Information on the Web is important to significant numbers of Americans when they are making important choices related to education and job training, investments and big-ticket purchases, and health care for themselves or for loved ones. Online mater…

UncategorizedMarch 3, 2002

Getting Serious Online: As Americans Gain Experience, They Pursue More Serious Activities

As Americans gain experience online, they use the Internet more for their jobs, to make more online purchases and carry out other financial transactions, and to write emails with more significant and intimate content.

UncategorizedJanuary 1, 2002

Holidays Online 2001

Online Holiday shopping grew this season from the previous, though Internet users also increasingly use the Internet during the holiday season to search for information on travel, holiday crafts, recipes and traditions.

UncategorizedDecember 31, 2000

The Holidays Online 2000

Americans take advantage of the Internet while executing their holiday plans—from online shopping, and sending of e-greetings, to travel, party and event planning.