UncategorizedNovember 14, 2006

Seniors and the Internet

Any system being designed for consumers should take advantage of two trends: the centrality of search and the importance of peer advice (whether via email, social networking sites, blogs, or other emerging technologies). Both trends are likely to …

UncategorizedMay 23, 2006

Seniors and Teens: Not So Different

Fully 87% of teens go online, compared to just 32% of Americans age 65+. This leads, of course, to a wide gap when it comes to computer skills; there is less of a gap when it comes to the some of the activities each group pursues online.

UncategorizedApril 11, 2006

Are “Wired Seniors” Sitting Ducks?

Older internet users may be easy targets for viruses, spyware and the like. Younger internet users take more chances online, but they also take more precautions.

UncategorizedMarch 10, 2006

Seniors, Youth & Privacy

New analysis of our data & others indicates that younger people are more likely to take action to prevent identity fraud & spyware.

UncategorizedMarch 9, 2006

Seniors, Youth & Privacy

New analysis of surveys conducted by the Pew Internet Project and the AARP indicate that younger people are more likely to take action to avoid software intrusions and to prevent identity fraud.

UncategorizedJanuary 23, 2006

Medicare D and the Internet

I recently helped my parents enroll in their new Medicare prescription drug plans using the Medicare.gov website…

UncategorizedJanuary 22, 2006

Generations Online

Internet users ages 12 to 28 years old have embraced the online applications that enable communicative, creative, and social uses. Internet users ages 29 to 69 years old are more likely to engage in online activities that require some capital.

UncategorizedJanuary 17, 2006

Is Eleanor Rigby Online?

A review of data from the U.S., UK, and Australia finds that the internet has the potential to bring isolated seniors into closer contact with the wired world.