UncategorizedDecember 28, 2005

How Women and Men Use the Internet

Men continue to pursue many internet activities more intensively than women. At the same time, trend data show that women are catching up in overall use and are framing their online experience with a greater emphasis on deepening connections with peo…

UncategorizedMay 4, 2005

Revealing Research

Demographic differences in Web site design — captured by a staple of Halloween parties and roller skating rinks.

UncategorizedFebruary 23, 2005

Men, Women, and Money

Our November 2004 telephone survey brought some interesting data about women, men, and financial activities online.