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Research On Identity

Sharing information about yourself is the bedrock of social networking sites and other online communities. Pew Internet focuses on how people search for others online and manage their online identities.

All Research: Identity

2010

  • Media Mention

    18- to 24-year-olds most at risk for ID theft, survey finds

    Mar 17, 2010

    Mary Madden, senior research specialist at the Pew Research Center's Internet and & American Life Project, said 72 percent of millennials use social networking sites daily, compared with 40 percent of adults 30 or older.

    She said young people shar...

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    More in: Identity, Social Networking

  • Media Mention

    Is Internet privacy dead? No, just more complicated

    Mar 15, 2010

    Mary Madden, a senior researcher at the Pew Center’s Internet & American Life Project, said with social networking becoming mainstream, there are bound to be missteps by Web sites that will challenge users’ views of privacy online.

    In a study to b...

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    More in: Identity, Social Networking

  • Media Mention

    Google tweaks Buzz social hub after privacy woes

    Feb 12, 2010

    Privacy concerns intensify when Web sites get social because people want control over what information they share, and with whom. Or at least they say they do, according to surveys by the Pew Internet & American Life Project.

    Their actions, howeve...

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    More in: Identity, Social Networking

  • Media Mention

    Privacy 2.0

    Jan 28, 2010

    IF THERE is one thing that could halt the ascent of social networks, it is the vexed question of privacy. This is controversial because it goes right to the heart of the social-networking business model. In order to attract users, sites need to offer...

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    More in: Social Networking, Identity

  • Media Mention

    Breaking Up in a Digital Fishbowl

    Jan 6, 2010

    One byproduct of the digital revolution is that trust is being assigned new meaning. According to the Internet and American Life Project at the Pew Research Center, one in five teenagers polled shares online passwords as a way to build trust and fost...

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    More in: Dating, Identity, Social Networking

2009

2008

  • Commentary

    Doctors' Digital Footprints

    A recent JAMA article warns doctors to follow their own digital footprints since patients may be doing so already. But is searching for information about a doctor so different from searching for information about a neighbor, classmate, or colleague?

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    More in: Health, Identity, Search

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DATA POINT

61%

The percentage of adults who look online for health information.

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Copyright 2010

The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.