Broadband Technology Fact Sheet

Highlights of the Pew Internet Project’s research related to broadband.

(Note: This page will be updated whenever new data is available.)

Our latest survey shows that 70% of Americans have broadband connections at home. The survey was completed in September 2013.

High-speed access to the internet at home has risen steadily in recent years, and the “always on” connection typically increases the frequency with which people use the internet.

In June 2000, when about half of adults were online, only 3% of American households had broadband access.

Broadband adoption over time

74% of whites and 62% of African Americans and roughly half of Hispanics (56%) have high-speed internet access at home, according to the data collected this past September.

In 2009 65% of whites and 46% of African-Americans were broadband users (a 19-point gap); In 2010 67% of whites and 56% of African-Americans were broadband users (an 11-point gap). See http://www.pewinternet.org/Reports/2010/Home-Broadband-2010.aspx.

In contrast to the population as a whole, broadband adoption among African-Americans grew significantly between 2009 and 2010.

Men are just as likely as women to have home broadband.

Broadband demographics

Having broadband strongly affects how one uses the internet. Back in 2002 we found that dial-up users take part in an average of 3 online activities per day, while broadband users take part in 7.

In 2010, we found that one-third of broadband users subscribed to a premium service, and the average broadband subscriber pays $41.18 per month for service (see http://pewinternet.org/Reports/2010/Home-Broadband-2010/Part-1/One-third-of-broadband-users-subscribe-to-a-premium-service.aspx)

In a recent survey we found that 15% of American adults do not use the internet. Those least likely to use the internet:

  • Senior citizens
  • Adults with less than a high school education
  • Those living in households earning less than $30,000 per year

Among adults who do not use the internet, almost half have told us that the main reason they don’t go online is because they don’t think the internet is relevant to them.


Want more Pew Internet info on broadband? Check out these greatest hits, from our archives:

Internet, broadband, and cell phone statistics

Stimulating Broadband: If Obama builds it, will they log on?