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UncategorizedFebruary 14, 2013

The Demographics of Social Media Users — 2012

Young adults are more likely than older adults to use social media. Women, African-Americans, and Latinos show high interest in sites like Twitter, Instagram, and Pinterest.

UncategorizedFebruary 5, 2013

Coming and Going on Facebook

61% of Facebook users have taken a voluntary break from using the site at one time or another and 27% plan to spend less time on the site this coming year. Even so, two-thirds of online adults are now Facebook users.