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Research On Identity

Sharing information about yourself is the bedrock of social networking sites and other online communities. Pew Internet focuses on how people search for others online and manage their online identities.

All Research: Identity

2011

  • Media Mention

    Online photos: Are they the new digital fingerprint?

    Apr 8, 2011

    More than half of people online have uploaded photos to be shared with others, according to a study from the Pew Research Center for a report that hasn't yet been published. It was 55% in November, up from 46% in July 2008, Pew's studies found.

    ...

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    More in: Identity

2010

  • Media Mention

    Online sharing: The rock 'n' roll of the digital generation?

    Dec 15, 2010

    To be sure, concerns about how much personal information can be accessed on the Web are real, as advertisers, social-networking sites and even criminals look for data to use -- and sometimes abuse.

    But research from Pew Research Center seems to sh...

    Read More

    More in: Identity, Social Networking

  • Media Mention

    The internet and the 'end of privacy'

    Dec 13, 2010

    [...] There are tools available to internet users who would like to protect some aspects of their online privacy. Users can opt out of tracking by certain marketers, clamp down access to their social networking sites and employ online pseudonyms as a...

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    More in: Identity

  • Media Mention

    New Facebook privacy tip: 'Super-logoff'

    Nov 12, 2010

    (CNN) If clamping down the privacy settings on your Facebook page isn't enough to help you sleep at night, take a cue from the youth of America.

    Try the "super-logoff."

    [...]

    A Pew Internet ...

    Read More

    More in: Teens, Social Networking, Identity

  • Media Mention

    Tag-Along Marketing

    Nov 6, 2010

    As of August, only 4 percent of American adults who used the Internet also used location-based services, which allow people to “check in” to physical locations via their cellphones to earn coupons or keep up with friends, the Pew Research Center’s In...

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    More in: Shopping, Identity

  • Media Mention

    The Many Faces of You

    Oct 16, 2010

    Meanwhile, people’s offline social lives have evolved to become more segmented and specialized, said Lee Rainie, director of the Pew Research Center’s Internet and American Life Project. In recent decades, real-life social networks have changed, he s...

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    More in: Social Networking, Identity

  • Media Mention

    The Web Means the End of Forgetting

    Jul 19, 2010

    But not all Facebook users agree with Zuckerberg. Plenty of anecdotal evidence suggests that young people, having been burned by Facebook (and frustrated by its privacy policy, which at more than 5,000 words is longer than the U.S. Constitution), are...

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    More in: Identity

  • Report

    Millennials will make online sharing in networks a lifelong habit

    Tech experts generally believe that today’s tech-savvy young people will retain their willingness to share personal information online even as they get older and take on more responsibilities.

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    More in: Future of the Internet, Identity, Social Networking

  • Media Mention

    TechBytes: Managing Your Online Reputation

    Jul 5, 2010

    As Internet users share more and more information about themselves on both social and professional networking sites, managing online reputations has become a full-time job.

    "It's not just about text-based results, it's about photo and video, and r...

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    More in: Identity

  • Media Mention

    Managing Reputations on Social Sites

    Jun 14, 2010

    In response to growing privacy concerns on the Internet, people are increasingly monitoring their online identities. And young Internet users are the most vigilant in restricting access to personal information, ...

    Read More

    More in: Identity, Social Networking, Search

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DATA POINT

22%

the percentage of registered voters who let others know how they voted on a social networking site such as Facebook or Twitter, during the 2012 presidential election.

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The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.