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Overview

Many Americans are jumping into the fast, mobile, participatory Web without considering all the implications. If nothing really bad has happened to someone, they tend neither to worry about their personal information nor to take steps to limit the amount of information that can be found about them online. This finding dovetails with our previous work related to spyware -- software that covertly tracks a user as they navigate the net. Internet users who said they had not encountered spyware were less likely to view it as a serious threat and more likely to say it's just part of life online.

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DATA POINT

34%

The percentage of home broadband users who subscribed to a service that gave them faster access speeds.

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Copyright 2010

The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.