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Pew Internet & American Life Project

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Overview

A holiday season survey showed that 71% of Internet users went online for some kind of social or spiritual activity and 53% did some kind of e-commerce – either online window-shopping or purchasing gifts. Many online Americans did both social and commercial activities online. Over the holidays, online Americans increasingly used email to arrange gatherings and send greetings.

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» December 2002 Tracking Data Set

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DATA POINT

7%

The percentage of adults who cancelled or cut back their online service in the past year, compared with 22% of adults who cut back their cable TV service.

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Copyright 2009

The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.