Overview

In March 2000, when we first asked about certain “convenience” activities like banking or making travel reservations online, not many Internet users had sampled them. Seventeen percent of Internet users (about 14 million Americans) had ever done any banking online. Thirty-six percent of Internet users (about 31 million Americans) had ever made a travel purchase online. In 2002, 32% of Internet users (about 37 million Americans) have done their banking online and 50% of Internet users (about 59 million Americans) have made a travel purchase online. Of all seventy activities we track, none have seen as much growth as online banking and online travel purchases. Men, younger Internet users, and better-educated Internet users are the most likely to bank online.