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May 11, 2008
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Presentations

Demographics

Older Americans and the Internet: Adapting Government Websites for an Older Audience

7/19/2004 | PresentationPresentation  | Susannah Fox

Presented to U.S. General Service Administration's Usability University Program

Most Americans age 65+ live lives far removed from the Internet, know few people who use email or surf the Web, and cannot imagine why they would spend money and time learning how to use a computer. Just one in five seniors goes online and many live with disabilities that make it difficult to navigate the Web. This presentation provides new demographic data, not contained in recent reports, plus specific tips for government Web site managers who want to design senior-friendly sites.

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Other Demographics Resources

MemoMemo  | A Portrait of Early Adopters

MemoMemo  | China's Online Population Explosion

MemoReport  | Latinos Online

MemoMemo  | Are "Wired Seniors" Sitting Ducks?

MemoMemo  | Generations Online