
Broadband, Cell Phones, and the Continuing Reality of the Grey Gap
6/22/2007 |
Presentation | Susannah Fox
Presented to Libraries, Older Adults, & Technology Pre-Conference of the American Library Association
Older adults are still the least likely group to have basic internet access and broadband access at home. However, information specialists can design outreach plans that are targeted at certain groups dominated by people age 50+. First, the "Inexperienced Experimenters" who have the assets and the attitudes of a high-tech user group, but need more support to fully engage in the information revolution. Second, the "Light but Satisfied" users who have tasted the fruits of technology and found them less than tempting.
Other Demographics Resources
Memo | A Portrait of Early Adopters
Memo | China's Online Population Explosion
Report | Latinos Online
Memo | Are "Wired Seniors" Sitting Ducks?
Memo | Generations Online
Related Report:
Generations Online
Related Report:
A Typology of Information and Communication Technology Users
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