[...] It’s projects like the Atavist, the success of Jon Krakauer's best-selling “Three Cups of Deceit” published by Byliner, another new “long reads” company, and the Kindle Singles offerings of nonfiction stories that have started to restore people’s faith in long-form writing.

Although the companies are not releasing sales numbers, a recent study by the Pew Research Center’s Internet and American Life Project supports the idea that people are comfortable reading long-form writing digitally. The study reported that from November 2010 to May 2011, ownership of e-reader devices doubled.

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