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"Here is a puzzle for you: Is technology catching up with our interests? Or are our interests changing to match the technology?

Consider that perusing the Internet is a commonplace daily ritual in American society - whether at work or play. And consider, too, that this rather "ordinary" activity was considered highly extraordinary just a decade ago.

Our digital relationship with the Internet has come on fast and strong. But how exactly do we spend our time on the Web?

A new Pew Research Center study says that more and more people are searching - using massive engines like Google and Yahoo and more discrete, site-specific ones, too.

"Underscoring the dramatic increase over time, the percentage of Internet users who search on a typical day grew 69 percent from January 2002, when the Pew Internet & American Life Project first tracked this activity, to May 2008, when the current data were collected," said the study, released Aug. 6. "During the same six- year time period, the use of e-mail on a typical day rose from 52 percent to 60 percent, a growth rate of 15 percent."

"Underscoring the dramatic increase over time, the percentage of Internet users who search on a typical day grew 69 percent from January 2002, when the Pew Internet & American Life Project first tracked this activity, to May 2008, when the current data were collected," said the study, released Aug. 6. "During the same six- year time period, the use of e-mail on a typical day rose from 52 percent to 60 percent, a growth rate of 15 percent."


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DATA POINT

45%

of American adults now have a smartphone of some kind.

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Copyright 2013

The Pew Research Center's Internet & American Life Project is one of seven projects that make up the Pew Research Center. The Center is supported by The Pew Charitable Trust.