November 6, 2012

Social Media and Voting

Methodology

About this Study

November 2012 Omnibus Week 1

Prepared by Princeton Survey Research Associates International

November 2012

The PSRAI November 2012 Omnibus Week 1 obtained telephone interviews with a nationally representative sample of 1,011 adults living in the continental United States. Telephone interviews were conducted by landline (606) and cell phone (405, including 212 without a landline phone). The survey was conducted by Princeton Survey Research Associates International (PSRAI). Interviews were done in English by Princeton Data Source from November 1 to 4, 2012. Statistical results are weighted to correct known demographic discrepancies. The margin of sampling error for the complete set of weighted data is ± 3.6 percentage points.