June 22, 2007

Broadband, Cell Phones, and the Continuing Reality of the Grey Gap

Older adults are still the least likely group to have basic internet access and broadband access at home. However, information specialists can design outreach plans that are targeted at certain groups dominated by people age 50+. First, the “Inexperienced Experimenters” who have the assets and the attitudes of a high-tech user group, but need more support to fully engage in the information revolution. Second, the “Light but Satisfied” users who have tasted the fruits of technology and found them less than tempting.